Faema

Anyone can push a button and get a cup of coffee, but many baristas, the dreamers, the creatives, the explorers,
long for something more, something to create a synergy with. That’s why every day, they choose Faema.

The “One Brand” visual video project was designed to capture Faema’s essence,
the one of a creative partner for baristas before anything, in a unified brand identity.

Black Neon delivered a dynamic, visually compelling narrative
that reinforces the client’s core message of consistency, unity,and strength in branding.

A bold and structured approach and geometric patterns; every visual element deliberately reflected the soul of Faema.
Even the strong color palette of red, black, white,and brown suggests stability and structure,
reinforcing the message of a solid and unified brand presence.

A renewed brand identity turned into animated visual storytelling.
Baristas asks, Faema delivers, Black Neon gets the message across.